 | giovanni gruttola Photographer
New York, NY 4400k.com
"If I could tell the story in words, I wouldn't need to lug around a camera."
~Lewis Hine
History 101...
I started my career as an art director for a small ad agency in Upstate NY… two years later I was creative director for Ogilvy & Mather in NYC. Two years after that, I was senior creative and partner at Johnson & Marger. Luckily in those few quick years I learned a couple of important lessons about the business of advertising. One… I was very, very good at it; and two… it wasn't what I wanted to do. There was an upside… I found my love for photography.
There in lies the quandary… what to do? Stay in an industry that treated me very well… or change careers?
I did what any 27 year old with no idea what he was getting into would do… I walked away from advertising, became a photographer... and never looked back.
I’ve been a photojournalist now for the past 20 years… about five years ago I changed venues and now shoot out of the passion for my craft. Now I shoot for the emotion of the image. I now follow the triple "A" principle of photography... I shoot Anything, Anywhere, Anytime.
I wouldn’t change a thing.
So, if you like my style, and want to create something phenomenal... E-me... let's talk.
Oh... and a word about TFP's... no
ciao
~giovanni
 Represented by
John Smith of Smith & Jones, US
Walter Pfeiffer of Kloss Management, UK
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Client list: | The Carlyle Group, MSNBC, Esprit, Island Security, SBUH, Nissan, Black Rock, NSG, Destinys Edge, Racanelli, BMW, H&M, Preferred Properties, VOX Magazine, Prisma, GAP, L&P Southampton, The Today Show "America the Beautiful" segments (3) | |
Experience:
| Over 10 years
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